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Season 3 Episode 6

CX Around The World –
Benelux Pt 2

 

About This Episide

We return with Nicolette Wuring, respected European CX practitioner leader and author of Customer Advocacy, a critical bok in the library of any CX passionate.

 Nicolette shares more stories about CX in her region

  • How universal CX values apply but success requires space for local translations
  • CX in Netherlands, Germany, Belgium, Romania and elsewhere
  • The importance of conversations even in an era of self service
  • Why customer’s don’t care about Know Your Customer (KYC) and Anti Money Laundering (AML) practices, however important they are
  • What is Customer Lifetime ROI and why don’t people calculate it
  • Why NPS questionnaires inceasingly annoy people.
  • Why is 2015 VoC different form 2022 VoC and will be more so in 2025
  • And what is Krokettan

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